This effort was about immediately modernizing how customers see and manage their billing when using the platform. This was part of our shift to focus on our move upstream, form small hands-on facilities to enterprise-level health system. With that evolution came multiple roles, complex collaboration, and growing facility accountability needed.
While designing the MVP experience, had to be strategically laying the framework to keep us preparing for our rapid up-market march.
This work needed strategy, scalability, and design depth. I knew this module would need to be the cornerstone of our endeavors to optimize pricing, internal accounts revenue management, and more lucrative customer experiences (for the company and for the user).
Historically, invoices were mailed, leading to and experience the to many understandably felt to opaque, delayed, and disconnected from the product platform experience itself. A primary service experience focus for this product is to continually drive disparity between the feeling of contracting with slow, costly, and cumbersome staffing companies to a quick, lightweight, self-service model that’s more efficient, and less headache. This module was crucial to make that distinction larger and larger in our users' minds.
This feature brought actual billing functionality into the application for the first time to create better transparency, actionability, and help add one more element of trust in an area that was previously quite limited.